Every day, your potential customers type what you offer into Google.
Regardless of your sector or target audience, the search engine remains the starting point for the majority of purchasing journeys—including in the United Arab Emirates. Not being visible there means letting your competitors capture your attention… and clicks. At Harba, we activate the two essential levers to position you at the right time, in the right place:
SEO for sustainable positioning,
and Google Ads for immediate and measurable results.
We analyze your market, your competitors, your current website, and your objectives. This allows us to define a clear strategy: priority keywords, geographic areas, search volumes, and user intentions.
We work on all technical aspects (speed, structure, tags, sitemap, accessibility) and editorial aspects (keywords, internal linking, optimized content) to improve your organic positioning.
We configure and manage your Search, Display, Shopping, or Local campaigns with a ROI-driven approach. Conversion tracking, A/B testing, and budget optimization are all included.
Each month, we analyze the results (traffic, positioning, clicks, conversion rate) and adjust actions to ensure continued progress.
Initial interview + competitive benchmark + definition of strategic expressions + geographic targeting.
Technical optimization, web writing, SEO-friendly page structuring + creation of paid campaigns, extensions, targeting and auctions.
Access to a dashboard + monthly reports + strategic adjustments + proactive support.
Semrush / Ahrefs / Ubersuggest – Competitor analysis, keyword research, backlink audits
Google Search Console & Google Analytics – Traffic monitoring, indexing, user behavior insights
Google Tag Manager / Meta Pixel / Event Tracking – Accurate conversion tracking
Looker Studio (formerly Data Studio) – Custom dashboard creation
Yoast / Rank Math – Advanced SEO integration for WordPress
Google Ads Editor & Keyword Planner – Campaign creation and optimization
Technical and semantic SEO audit
Setup of Google Analytics 4 and Google Search Console
Implementation of SEO tags (titles, meta descriptions, image alt tags, etc.)
Writing of SEO-optimized content
Monthly monitoring of keyword rankings and website traffic
Creation, management, and ongoing optimization of Google Ads campaigns
Conversion tracking and ROI optimization
Clear, real-time dashboards shared with you
We select the most relevant expressions based on your activity, your target and search volumes, to target what really triggers action.
We improve the structure of your site: speed, tags, sitemap, mobile-friendly, security... so that Google understands it and fully values it.
We write or rework your content with the right keywords, intelligent internal linking, and a tone aligned with your image.
We create and manage tailor-made Google Ads campaigns (Search, Display, Local, etc.), designed to generate conversions at the best cost.
We integrate all the tools (Analytics, Tag Manager, Search Console) to track results in real time and provide you with clear dashboards.
Each month, we analyze the data, identify areas for improvement and adapt actions to sustainably improve your visibility.
Ce qui compte pour nous, c’est ce moment où vous nous expliquez ce qui compte pour vous.
At Harba Marketing Dubai, we believe every brand deserves a unique strategy. Specializing in digital communications, website creation, and lead generation, we support entrepreneurs and businesses in their growth in the United Arab Emirates. From websites to social media, from Google SEO to digital prospecting, our French-speaking team designs tailor-made, results-oriented solutions.
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